Evansville, IN (January 5, 2022) — After back-to-back record years, the iconic Bear Archery is not showing any sign of taking their foot off the gas. The eighty-nine-year-old archery company, most widely known for its direct tie to the Godfather of bowhunting himself, Fred Bear, recently stole the spotlight with the launch of its performance and technology loaded lineup of 2022 bows back in October. To kick off the new year, Bear is not wasting any time in announcing its full lineup of partners and bowhunting personalities for the upcoming season.
Bear Archery’s roster of partners reaches new heights with the signing of several well-known faces. The list also sees several contract extensions with names we’ve seen flying the Bear flag in the past. Last year the brand added powerhouse partners like Fred Eichler and family, the Total Archery Challenge, Kristy Titus of Pursue the Wild, and Shane Mowery of Bone Maniacs. Bear has also curated strong long-term relationships with names like The Hunting Public, Raised Hunting, Identical Draw, and Hardcore Pursuit, all of which will carry forward into the 2022 season.
This year Bear has strategically entered into agreements with a diverse suite of names in the industry. World-famous Chuck Adams has joined the brand with plans to continue adding to his honorable list of six World Record Pope & Young trophies. Chuck began his bowhunting career more than 45 years ago, was the first person to complete the archery Super Slam (all varieties of North America’s big game animals) and has harvested 210 Pope & Young record book animals in that time. In addition to his in-field success, Chuck has published 10 full-length books and thousands of articles documenting hunts and offering guidance to other outdoorsmen on strategy, equipment suggestions, and many other popular topics.
Also joining the Bear team is On Tour Outdoors. This Texas based crew of rock and roll, alternative, and country music artists came together to enjoy hunts and the outdoors when they’re not touring or writing music. The bowhunting-brotherhood of musicians and supporting band members consists of popular names like Koe Wetzel, Parker McCollum, Chris Colston, Dylan Wheeler, Jake Murphy and Kody West. From hog hunting to adrenaline packed Texas whitetail hunts, the OTO team gives their audience a gambit of hunting content every year.
Finally, Bear Archery has opted to bring aboard accomplished outdoorsman, Matt Jennings of The Game. Matt is an avid bowhunter with proven success chasing all types of Midwest game. Matt’s comprehensive approach to everything that goes into an archery hunt resonates with his audience and has quickly made him a voice to be heard in the bowhunting realm. With a rapidly growing audience and stack of tags locked in for 2022, The Game is guaranteed to give viewers the meat and potatoes of Midwest and East Coast bowhunting.
“Bear has a history that can most easily can be summed up as legendary.” Said Marketing Manager, Alec Wyman. “Our team is incredibly honored to be working with every one of our partners this year as we write another chapter for the brand. They each bring a unique history and set of bowhunting skills that will continue to help fuel and drive Bear’s impact on the archery industry.”
Combined, Bear and its partners have more than 10 million followers on social media and receive more than 100 million views across streaming platforms like the Outdoor Channel, Sportsman’s Channel, WayPoint TV, CarbonTV, YouTube and others. Collectively, Bear and its partners will be bringing authentic and educational in-field and camp content to consumers. Bear’s partners utilize a variety of the brand’s latest and greatest gear to curate the content and capture the effectiveness of real-life application. From exotic and Western big game to Midwest whitetail and everything in between, Bear’s roster for 2022 is guaranteed to cover it all for consumers. To learn all about Bear Archery, its partners, or the full lineup of 2022 bows and accessories, visit BearArchery.com.
About Bear Archery®
Founded by the iconic father of modern archery, Fred Bear, in 1933 with the intention of bringing archery to the masses, Bear Archery® continues to produce legendary bows with the same focus on reliability and technology while maintaining its rich heritage of innovative leadership, quality products, and family values. Bear Archery is a division of Escalade Sports. For information on Bear Archery, its products, brands, instruction manuals, retailers, warranty, replacement parts, or customer service, please call 1-800-694-9494 or visit www.beararchery.com.
About Escalade Sports
Headquartered in Evansville, IN, Escalade Sports is a global manufacturer and distributor of sports and outdoor recreational equipment. Leaders in their respective categories, Escalade Sports’ brands include Bear® Archery and Trophy Ridge® archery accessories; STIGA® and Ping-Pong® table tennis, Accudart® and Unicorn® darting, Onix® pickleball equipment; Triumph SportsTM indoor and outdoor games, GoalrillaTM and Goalsetter® residential in-ground basketball systems, Goaliath® and Silverback® residential in-ground and portable basketball goals; the STEP® fitness products, LifelineTM personal fitness, Woodplay® premium playsets, and Cue & Case® specialty billiard accessories. Escalade Sports’ products are available at sporting goods dealers and independent retailers nationwide. For more information on Escalade Sports, its brands, instruction manuals, retailers, warranty, replacement parts or customer service, please call 1-888-784-4288 or visit www.escaladesports.com.